Overview:
Developed digital and print mobilization assets for the Talarico for Texas campaign. Designed social media graphics to drive volunteer sign-ups and promote local canvassing events (Park Clean-Up). Additionally, conceptualized a long-form direct mail piece, adaptable for digital distribution or door-to-door canvassing. As a member of the Houston grassroots team, I leverage real conversations with staff & local volunteers to identify gaps and translate the on-the-ground needs into targeted, actionable design pieces.
Deliverables: Direct mailer, Voter Mobilization Animated Graphic, Community Event Graphic